Listen to this article:
Dear campground owner, you have a fascinating story to tell. You don’t realize it yet, but you do. Living your story every single day makes it seem dull or uninteresting. This happens to all of us, regardless of who we are or what we do for living. Our own repetitive behavior is always less fascinating than watching someone else.
Hidden in the truth above is the realization that your story is fascinating to those who don’t live it every single day. They have no idea how much hard work goes into making sure their campsite is ready for their arrival, how much care is put into deciding what amenity to offer next or the decisions behind purchasing a new cabin.
So many of you come to us and ask for ideas on what to post for social media. The answer is right in front of you. Stop worrying about selling and stop overthinking what you should post to the point that you are paralyzed by thinking everything is not good enough. Be you. It works, and it creates an authenticity your competitors lack.
In today’s fast-paced, overly-automated, and digitally-driven society, humanity is becoming the new premium. In today’s fast-paced, overly-automated, and digitally-driven society, humanity is becoming the new premium. The internet constantly rewards us with convenience and instant gratification, making the human touch increasingly more scarce and coveted. In this environment, businesses […]